One of the key ways for brands to establish their authority and gain consumer confidence is to create content that adds value and information to people’s daily lives.
Inbound Marketing allows a company to progressively build a relationship with its target consumers, thereby gaining people’s trust and preference. Content marketing stands out as one of the great trends of digital marketing. Another reason to bet heavily on content marketing is the cost of this type of strategy. With rising AdWords and Facebook Ads prices, Inbound Marketing tactics cost 60 percent less than conventional marketing.
SEO – SOCIAL INDICATIONS WILL BE MORE OF A DIFFERENCE
SPONSORED LINKS – ONE MORE ROUND IN THE GOOGLE X FACEBOOK FIGHT
EVEN MORE ACTIVE SOCIAL NETWORKS
BIG DATE MORE DECISIVE BY THE MINUTE
MOBILE MARKETING WILL BE IMPERATIVE
EMAIL MARKETING MORE AND MORE SEGMENTED AND RESPONSIVE
SMALL AND MEDIUM-SIZED ENTERPRISES WILL DEFINITELY ADOPT DIGITAL MARKETING
That internet marketing is already a trend no one doubts, the problem is that many companies seem to have ignored this and now are having to chase after the lost time. The tendency is for small businesses to finally surrender to digital media, which should trigger a significant increase in demand for this type of service and industry professionals. After all, digital marketing for small and medium-sized businesses is no longer an option but a market imposition.